What it is:
A Jonestown defense is a tactic to prevent hostile takeovers. It often results in the death of the target.
How it works/Example:
Let's say Company ABC makes a bid to buy Company XYZ. Company XYZ's founder, who is the chairman of the board, absolutely abhors Company ABC and refuses to sell the company to them. Company ABC goes directly to the Company XYZ shareholders and offers to buy their
Fearful that Company ABC may be successful in its efforts, Company XYZ intentionally hurts the value of the company by selling its key intellectual property to the founder, ceasing advertising, breaking its supplier agreements in order to slow down production, and laying off 2,000 workers. With key aspects of the company gutted, Company ABC drops its bid for Company XYZ, which is now a hollow, valueless shell of its former self.
Why it matters:
The Jonestown defense is a reference to the Jonestown massacre, which took place in Guyana on November 18, 1978. Cult leader Jim Jones convinced 912 people to commit suicide after telling them the United States government was going to invade their kill them anyway.and