What is Capital Decay?
Capital decay occurs when a company'ssuffers due to its use of old technology or processes.
How Does Capital Decay Work?
Let's say John Doe
Customers start to arrive at the beginning of summer. The ice cream is delicious and the location is perfect, but once they see John's "cash only" sign, they go elsewhere so they can use their cards, cards and electronic wallets. John's suffer as a result. He experiences capital decay.
Why Does Capital Decay Matter?
John's example is simplistic, but the results are common for many companies -- invest in one type of technology only to find something new and better nextthat requires a complete retrofit just to keep up competitively. As you can see, capital decay costs companies to get the latest technology, but it may be necessary in order to attract and process customers and information.